The goal of this poster advertisement for Fast Company’s InnovationFest 2023 was to take theme words from each speaker’s dialogue and transform them into a visually dramatic series. This event was about creating successful businesses that rise to the top, and so the composition and hierarchy of each typographic component is meant to lift the eye. The high-contrast color scheme was meant to pull attention in any high-traffic location.

Made in Adobe Illustrator in April 2024. Student work from Savannah College of Art and Design. I do not own the Fast Company and InnovationFest logos and content in this design.